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width: 172px !important;
padding: 0 16px !important;
margin: 8px 12px 8px 8px !important;
background: #fff;
overflow: hidden;
height: 48px !important;
text-overflow: ellipsis;
white-space: nowrap;
display: -ms-flexbox;
display: flex;
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-ms-flex-align: center;
align-items: center;
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justify-content: flex-start;
box-shadow: 0 2px 2px 0 rgba(0, 0, 0, 0.14), 0 3px 1px -2px rgba(0, 0, 0, 0.12), 0 1px 5px 0 rgba(0, 0, 0, 0.2);
cursor: pointer;
}
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top: calc(50% - 100%);
left: calc(50% - 100%);
width: 200%;
height: 200%;
-webkit-transform: scale(var(--mdc-ripple-fg-scale, 0));
transform: scale(var(--mdc-ripple-fg-scale, 0));
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align-items: center;
justify-content: center;
color: #8f8f8f;
}
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width: 35px;
height: 35px;
margin-left: 0;
margin-right: 10px;
border-radius: 50%;
}
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background: rgba(0, 0, 0, .26);
}
.wpmf-attachment .white-bg {
background: #fff;
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display: -webkit-inline-box;
display: -ms-inline-flexbox;
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flex-direction: column;
display: inline-block;
width: 90px;
white-space: nowrap;
overflow: hidden !important;
text-overflow: ellipsis;
text-align: left;
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display: block !important;
opacity: 1 !important;
color: #8f8f8f !important;
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border: #4d90fe solid 2px;
background: rgba(77, 144, 254, 0.2);
}
.wpmf-attachment.wpmf-line-break {
flex-basis: 100%;
height: 0 !important;
overflow: hidden !important;
margin: 0 !important;
padding: 0 !important;
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/** Css for context menu */
.wpmf-contextmenu {
display: none;
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.wpmf-contextmenu .colorsub .wp-picker-container {
width: 100%;
float: left;
margin: 4px;
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color: #616161 !important;
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margin-bottom: 0;
font-size: 14px;
line-height: 20px;
height: 40px;
}
.wpmf-contextmenu .wpmf-color-picker {
height: auto;
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.wpmf-contextmenu li:hover > div.items_menu{
background: #eeeeee;
}
.wpmf-contextmenu li:hover > .submenu {
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transition: opacity .5s;
margin: 0;
min-width: 250px;
box-sizing: border-box;
background: #fff;
position: fixed;
padding: 8px 0;
border-radius: 2px;
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position: absolute;
box-sizing: border-box;
padding: 8px 20px 8px 60px;
margin: 4px 0;
width: 100%;
transition: .3s;
text-align: left !important;
white-space: nowrap;
display: block;
cursor: pointer;
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.wpmf-contextmenu .disabled, .wpmf-contextmenu .submenu .disabled {
opacity: .7;
cursor: default;
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.wpmf-contextmenu li .material-icons, .wpmf-contextmenu .submenu li .material-icons {
position: absolute;
left: 24px;
color: #8f8f8f;
font-size: 20px !important;
}
.wpmf-contextmenu .sub, .wpmf-contextmenu .submenu .sub {
overflow: visible;
}
.wpmf-contextmenu .waves, .wpmf-contextmenu .submenu .waves {
position: absolute;
top: 0;
left: 0;
right: 0;
bottom: 0;
overflow: hidden;
z-index: 10;
}
.wpmf-contextmenu li .right, .wpmf-contextmenu .submenu li .right {
left: auto;
right: 24px;
}
.wpmf-contextmenu li .material-icons, .wpmf-contextmenu .submenu li .material-icons {
position: absolute;
}
.wpmf-contextmenu .sub .right, .wpmf-contextmenu .submenu .sub .right {
transition: .5s;
}
.wpmf-contextmenu i.right {
float: right;
margin-left: 15px;
}
.wpmf-contextmenu .right {
float: right !important;
}
.wpmf-contextmenu .sub .submenu {
display: none;
top: 0;
transition: .3s;
position: absolute;
z-index: 999999;
width: auto;
margin: 0;
left: calc(100%);
}
.wp-picker-ok {
width: 20%;
float: left;
margin: 4px !important;
}
.wpmf-contextmenu.context_overflow .sub .submenu {
right: calc(100%);
left: auto;
}
.wpmf-contextmenu .color-wrapper {
width: 240px;
}
.wpmf-contextmenu .color-wrapper .color {
float: left;
margin: 5px;
height: 30px;
width: 30px;
position: relative;
}
.wpmf-contextmenu .color-wrapper .color.custom_color {
margin: 0;
}
.wpmf-contextmenu .color-wrapper .color .color_check {
color: #fff !important;
font-size: 30px !important;
left: 0 !important;
}
.wpmf-contextmenu .color-wrapper .color .color_uncheck {
color: #eee !important;
font-size: 30px !important;
left: 0 !important;
}
.wpmf-contextmenu .colorsub {
padding: 10px !important;
min-width: 236px !important;
}
.wpmf-dialog-container #positive {
color: #fff !important;
font-weight: bold !important;
background: #4285f4 !important;
}
.wpmf-dialog-container #negative {
font-weight: bold !important;
color: #656565 !important;
margin-right: 5px !important;
}
.custom_color_wrap {
width: 240px;
float: left;
}
.wp-color-folder {
float: left;
height: 30px;
vertical-align: middle;
width: 210px;
margin: 0;
}
.wp-color-folder::placeholder {
opacity: 0.6;
font-size: 12px;
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class="amp-logo"> <h1> <a href="http://blog.encaminhei.com/amp/" >Encaminhei</a></h1> </div> </div> <div class="h-1"> <div class="h-srch h-ic"> <a title="search" class="lb icon-src" href="#search"></a> <div class="lb-btn"> <div class="lb-t" id="search"> <form role="search" method="get" class="amp-search" target="_top" action="//blog.encaminhei.com"> <div class="amp-search-wrapper"> <label aria-label="Type your query" class="screen-reader-text" for="s">Type your search query and hit enter: </label> <input type="text" placeholder="AMP" value="1" name="amp" class="hidden"/> <label aria-label="search text" for="search-text-35"></label> <input id="search-text-35" type="text" placeholder="Type Here" value="" name="s" class="s" /> <label aria-label="Submit amp search" for="amp-search-submit" > <input type="submit" class="icon-search" value="Pesquisar" /> </label> <div class="overlay-search"> </div> </div> </form> <a title="close" class="lb-x" href="#"></a> </div> </div> </div> </div> <div class="clearfix"></div> </div> </div> </div> </header> <div class="content-wrapper"> <div class="p-m-fl"> </div> <div class="sp sgl"> <div class="cntr"> <div class="amp-wp-content breadcrumb"><ul id="breadcrumbs" class="breadcrumbs"><li class="item-home"><a class="bread-link bread-home" href="http://blog.encaminhei.com/amp/" title="Homepage">Homepage</a></li><li class="item-cat item-cat-84"><a class="bread-cat bread-cat-84 bread-cat-Logística / Transporte" href="http://blog.encaminhei.com/category/logistica-transporte/amp/" title="Logística / Transporte">Logística / Transporte</a></li></ul></div> <div class="amp-category"> <span>Categories: </span> <span class="amp-cat amp-cat-84 "><a href="http://blog.encaminhei.com/category/logistica-transporte/amp/" title="Logística / Transporte">Logística / Transporte</a></span> </div> <h2 class="amp-post-title">Centro de distribuição: como entregar a sua mercadoria e escalar com destreza</h2> </div> <div class="sf-img"> <figure class="amp-featured-image "> <amp-img src="http://blog.encaminhei.com/wp-content/uploads/2020/11/BANNERBLOG7.png" srcset="http://blog.encaminhei.com/wp-content/uploads/2020/11/BANNERBLOG7.png 848w, http://blog.encaminhei.com/wp-content/uploads/2020/11/BANNERBLOG7-300x140.png 300w, http://blog.encaminhei.com/wp-content/uploads/2020/11/BANNERBLOG7-768x360.png 768w, http://blog.encaminhei.com/wp-content/uploads/2020/11/BANNERBLOG7-30x14.png 30w" width="848" height="397" layout=responsive alt="Centro de distribuição: como entregar a sua mercadoria e escalar com destreza"><amp-img fallback src="http://blog.encaminhei.com/wp-content/plugins/accelerated-mobile-pages/images/SD-default-image.png" srcset="http://blog.encaminhei.com/wp-content/plugins/accelerated-mobile-pages/images/SD-default-image.png 848w, http://blog.encaminhei.com/wp-content/uploads/2020/11/BANNERBLOG7-300x140.png 300w, http://blog.encaminhei.com/wp-content/uploads/2020/11/BANNERBLOG7-768x360.png 768w, http://blog.encaminhei.com/wp-content/uploads/2020/11/BANNERBLOG7-30x14.png 30w" width="848" height="397" layout=responsive alt="Centro de distribuição: como entregar a sua mercadoria e escalar com destreza"></amp-img></amp-img> </figure> </div> <div class="sp-cnt"> <div class="cntr"> <div class="sp-rl"> <div class="sp-rt"> <div class="cntn-wrp artl-cnt"> <p>Com o avanço da tecnologia, cada dia mais as lojas onlines crescem em uma grande proporção e, consequentemente, surgem mais entregas e distribuições. </p> <p>Falando nas lojas presenciais, algumas também se atualizaram e inseriram suas marcas no ambiente online, oferecendo uma demanda dupla: presencial e digital. </p> <p>Sendo assim, para estar no mercado online você precisa entregar a mercadoria e saber escalar com destreza essa demanda. </p> <p>O consumidor que compra e consome os produtos online possui características marcantes, que exige uma certa atenção na hora de organizar seu e-commerce e como essas mercadorias serão distribuídas. </p> <p>Nesse momento de distribuição, é necessário um olhar crítico para planejamento, caso contrário sua loja online, por melhor que sejam os produtos, pode estar com os dias contados.</p> <p>Neste conteúdo vamos abordar alguns tópicos que irão ajudar você nessa distribuição. Você terá a oportunidade de saber, por exemplo:</p> <ul><li>O que é um centro de distribuição;</li><li>Os benefícios desses centros;</li><li>A atenção que você precisa ter com o estoque;</li><li>E todas informações necessárias sobre <a href="http://blog.encaminhei.com/negocios/como-fazer-uma-boa-logistica-no-seu-e-commerce/">logística de e-commerce</a>.</li></ul> <p>Então, se você tem um negócio que atua no digital, saiba que essas informações podem fazer você abrir os olhos para algo muito importante, que inclusive pode diferenciar sua empresa da concorrência e alavancar seus resultados.</p> <p>Boa leitura!</p> <h3>O que é um centro de distribuição?</h3> <p>Vamos começar bem do início, certo?</p> <p>Então, um centro de distribuição é um local onde as mercadorias ficam armazenadas para serem enviadas entre filiais, revendedores ou até mesmo para o cliente final. </p> <p>Esse local não precisa estar perto da sua sede, ou da sua loja presencial, grandes lojas possuem centro de distribuição em algumas cidades e até mesmo estados diferentes.</p> <p>Mas, estamos falando de uma loja, seja ela física ou online, correto? </p> <p>Então, também estamos falando de dinheiro, investimento e consequentemente de planejamento. Por conta disso, a dica que trazemos é:</p> <p>Monte seu centro de distribuição em um lugar estratégico, no centro da cidade, perto dos correios ou até mesmo das rodovias de fácil acesso para os caminhões. </p> <p>Lembre também de ter um estacionamento acessível para quem for buscar seu produto tenha uma acessibilidade ágil. Isso facilitará na hora das mercadorias serem encaminhadas para os seus destinos. </p> <p>Se você tiver organização no seu centro de distribuição, portanto, entregar a sua mercadoria com agilidade e qualidade, também é uma forma de sua empresa se destacar no mercado. </p> <p>O consumidor online possui uma característica muito evidente, busca preço melhor que o presencial, qualidade e, principalmente, entrega eficiente.</p> <h3>Os benefícios do Centro de Distribuição</h3> <p>Um dos principais benefícios de ter um ou mais centros de distribuições é a concentração de produtos no mesmo local, assim sua empresa obtém controle maior de estoque e de entrega, isso ajuda na agilidade que o produto chega até o seu cliente. </p> <p>Como citamos acima, se você planeja bem a sua localização, isso também se torna benéfico para a empresa, podendo gerar uma economia para o negócio e também para o cliente que, por exemplo, pode <a href="http://blog.encaminhei.com/logistica-transporte/porque-o-frete-esta-tao-caro-como-resolver/">economizar com frete.</a></p> <p>Quando sua empresa chega no momento de adquirir um centro de distribuição, significa que ela está tendo um crescimento considerável, sendo assim é preciso uma atenção redobrada para conseguir manter ou ter uma qualidade maior na entrega desses produtos. </p> <p>E, para isso, voltamos a ressaltar que <a href="http://blog.encaminhei.com/negocios/como-fazer-uma-boa-logistica-no-seu-e-commerce/">a logística</a> é muito importante, não somente na entrega, mas também dentro do CD (centro de distribuição). A dicas que podemos dar para você, nesse caso, é:</p> <ul><li>Nunca deixe um produto com escassez, principalmente aquele que você vende de forma recorrente. Isso pode comprometer a entrega e descontentar o cliente, que provavelmente na próxima vez pode optar pela concorrência.</li></ul> <p>O seu CD bem organizado, vai fazer com que todo o contexto da sua loja chegue ao cliente de forma satisfatória, entrega rápida e produto de qualidade, ou seja, tudo o que o cliente espera da empresa que está depositando sua confiança.</p> <h3>Atenção com o seu estoque!</h3> <p>Por que citamos a atenção com o estoque como algo primordial? </p> <p>É simples: sua empresa tendo as mercadorias estocadas e controladas com uma certa organização, também terá maior agilidade na entrega dos produtos.</p> <p>Você deve evitar, de todas as formas, o que chamamos de ruptura de estoque. Nada é mais desagradável que um cliente, fornecedor ou qualquer outro comprador dos seus produtos chegar na sua loja e não ter o produto à pronta entrega.</p> <p>Quando isso acontece, o cliente pode não falar, mas provavelmente na próxima vez que precisar do determinado produto, pesquisará primeiro em outras lojas.</p> <p>Além disso, a organização do estoque é tão importante, que tudo deve estar alinhado com o site, pois uma das piores coisas é o seu cliente finalizar a compra, efetuar o pagamento e depois receber um e-mail da sua empresa informando que o produto está indisponível. </p> <p>Isso é desorganização de estoque total, também pode prejudicar muito seu negócio.   </p> <p>Outra coisa muito importante quando falamos de vendas online é a explicação dessa entrega, datas a serem cumpridas e até mesmo trocas e devoluções. </p> <p>Isso tudo precisa de uma atenção especial, pois, no futuro, pode ser o seu tendão de Aquiles, ou melhor dizendo: um prejuízo para a sua empresa. </p> <h3>Logística do e-commerce</h3> <p>Grandes empresas estiveram no seu lugar um dia, no início, mas como elas já estão avançadas, você pode aprender com as vitórias e derrotas, e assim trilhar um caminho com mais conhecimento e facilidade. </p> <p>Trouxemos alguns exemplos para que você consiga ver como o centro de distribuição faz diferença nas entregas.</p> <p>Empresas como Natura e Netshoes possuem CDs, e todas as dicas que trouxemos para você acima, eles também utilizam. A principal e que mais ajuda, como também dissemos, é o local onde o seu CD ficará localizado. </p> <p>A Netshoes, por exemplo, possui seus centros de distribuições em locais perto ou de fácil acesso às rodovias, agilizando o trabalho dos caminhoneiros. E isso faz com que a empresa ou não cobre frete, ou diminua muito o <a href="http://blog.encaminhei.com/logistica-transporte/porque-o-frete-esta-tao-caro-como-resolver/">valor do frete</a> para o cliente. </p> <p>A Natura adquiriu uma organização em seu CD que favorece seus produtos e sua demanda, um sistema de gestão de estoque, organiza a conservação dos produtos conforme sua data de validade, vendas e disponibilidade. Sendo assim, diminui perdas e vencimento de produtos, não gerando prejuízo. </p> <h3>Conclusão</h3> <p>Você e sua empresa aprenderão na prática a melhor forma de organizar o estoque e centro de distribuição, mas com essas dicas você terá um norte, um caminho para seguir que pode ajudar mais facilmente essa descoberta. </p> <p>Queremos apenas que sua empresa consiga estabelecer uma boa entrega, com qualidade e eficiência. Isso não é somente importante para os lucros da empresa, mas também está ligado a satisfação do seu cliente, almejando o seu retorno para a sua loja, para virar um cliente assíduo e não esporádico. </p> <p>Monte o centro de distribuição da sua empresa e entregue sua mercadoria de forma eficaz, podendo assim escalar o seus produtos e até mesmo a sua empresa com destreza e sabedoria. Organize sua <a href="http://blog.encaminhei.com/negocios/como-fazer-uma-boa-logistica-no-seu-e-commerce/">logística</a> e faça suas vendas e entregas crescerem junto com o mercado online, atualize-se e ganhe espaço no mercado. </p> <p><strong>Se você gostou deste conteúdo, aproveite para assinar nossa newsletter e ficar por dentro de todas as novidades da Encaminhei.com.</strong></p> </div> <div class="amp-wp-content"><amp-addthis width="320" height="92" data-pub-id="ra-5cc8551aa4f16f5c" data-widget-id="cwgj"></amp-addthis></div> <div class="amp-author "> <div class="amp-author-image "> <amp-img src="http://2.gravatar.com/avatar/294a06819f5e5c24035b12b7f827d48f?s=60&#038;d=mm&#038;r=g" width="60" height="60" layout="fixed"></amp-img> </div> <div class="author-details "><span class="author-name">encaminhei</span><p></p> </div> </div> <div id="pagination"> <div class="next"> <a 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