.wpmf-attachment.mdc-list-item {
width: 172px !important;
padding: 0 16px !important;
margin: 8px 12px 8px 8px !important;
background: #fff;
overflow: hidden;
height: 48px !important;
text-overflow: ellipsis;
white-space: nowrap;
display: -ms-flexbox;
display: flex;
-webkit-box-align: center;
-ms-flex-align: center;
align-items: center;
-webkit-box-pack: start;
-ms-flex-pack: start;
justify-content: flex-start;
box-shadow: 0 2px 2px 0 rgba(0, 0, 0, 0.14), 0 3px 1px -2px rgba(0, 0, 0, 0.12), 0 1px 5px 0 rgba(0, 0, 0, 0.2);
cursor: pointer;
}
.wpmf-attachment.mdc-list-item.mdc-ripple-upgraded.mdc-ripple-upgraded::before {
top: calc(50% - 100%);
left: calc(50% - 100%);
width: 200%;
height: 200%;
-webkit-transform: scale(var(--mdc-ripple-fg-scale, 0));
transform: scale(var(--mdc-ripple-fg-scale, 0));
}
.wpmf-attachment .mdc-list-item__start-detail {
display: inline-flex;
align-items: center;
justify-content: center;
color: #8f8f8f;
}
.wpmf-attachment .mdc-list-item__start-detail {
width: 35px;
height: 35px;
margin-left: 0;
margin-right: 10px;
border-radius: 50%;
}
.wpmf-attachment .grey-bg {
background: rgba(0, 0, 0, .26);
}
.wpmf-attachment .white-bg {
background: #fff;
}
.wpmf-attachment .mdc-list-item__text {
display: -webkit-inline-box;
display: -ms-inline-flexbox;
-webkit-box-orient: vertical;
-webkit-box-direction: normal;
-ms-flex-direction: column;
flex-direction: column;
display: inline-block;
width: 90px;
white-space: nowrap;
overflow: hidden !important;
text-overflow: ellipsis;
text-align: left;
}
.wpmf-attachment.material_design.wpmf-back .dashicons-arrow-left-alt2 {
display: block !important;
opacity: 1 !important;
color: #8f8f8f !important;
}
.wpmf-attachment.material_design.wpmf-hover-folder {
border: #4d90fe solid 2px;
background: rgba(77, 144, 254, 0.2);
}
.wpmf-attachment.wpmf-line-break {
flex-basis: 100%;
height: 0 !important;
overflow: hidden !important;
margin: 0 !important;
padding: 0 !important;
}
/** Css for context menu */
.wpmf-contextmenu {
display: none;
}
.wpmf-contextmenu .colorsub .wp-picker-container {
width: 100%;
float: left;
margin: 4px;
}
.wpmf-contextmenu.grey-text.text-darken-2 {
color: #616161 !important;
}
.wpmf-contextmenu li {
margin-bottom: 0;
font-size: 14px;
line-height: 20px;
height: 40px;
}
.wpmf-contextmenu .wpmf-color-picker {
height: auto;
}
.wpmf-contextmenu li:hover > div.items_menu{
background: #eeeeee;
}
.wpmf-contextmenu li:hover > .submenu {
display: block;
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.wpmf-contextmenu, .wpmf-contextmenu .submenu {
opacity: 1;
transition: opacity .5s;
margin: 0;
min-width: 250px;
box-sizing: border-box;
background: #fff;
position: fixed;
padding: 8px 0;
border-radius: 2px;
z-index: 999999;
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box-shadow: 0 2px 5px 0 rgba(0,0,0,0.16), 0 2px 10px 0 rgba(0,0,0,0.12);
}
.wpmf-contextmenu li div.items_menu, .wpmf-contextmenu .submenu li div.items_menu {
position: absolute;
box-sizing: border-box;
padding: 8px 20px 8px 60px;
margin: 4px 0;
width: 100%;
transition: .3s;
text-align: left !important;
white-space: nowrap;
display: block;
cursor: pointer;
}
.wpmf-contextmenu .disabled, .wpmf-contextmenu .submenu .disabled {
opacity: .7;
cursor: default;
}
.wpmf-contextmenu li .material-icons, .wpmf-contextmenu .submenu li .material-icons {
position: absolute;
left: 24px;
color: #8f8f8f;
font-size: 20px !important;
}
.wpmf-contextmenu .sub, .wpmf-contextmenu .submenu .sub {
overflow: visible;
}
.wpmf-contextmenu .waves, .wpmf-contextmenu .submenu .waves {
position: absolute;
top: 0;
left: 0;
right: 0;
bottom: 0;
overflow: hidden;
z-index: 10;
}
.wpmf-contextmenu li .right, .wpmf-contextmenu .submenu li .right {
left: auto;
right: 24px;
}
.wpmf-contextmenu li .material-icons, .wpmf-contextmenu .submenu li .material-icons {
position: absolute;
}
.wpmf-contextmenu .sub .right, .wpmf-contextmenu .submenu .sub .right {
transition: .5s;
}
.wpmf-contextmenu i.right {
float: right;
margin-left: 15px;
}
.wpmf-contextmenu .right {
float: right !important;
}
.wpmf-contextmenu .sub .submenu {
display: none;
top: 0;
transition: .3s;
position: absolute;
z-index: 999999;
width: auto;
margin: 0;
left: calc(100%);
}
.wp-picker-ok {
width: 20%;
float: left;
margin: 4px !important;
}
.wpmf-contextmenu.context_overflow .sub .submenu {
right: calc(100%);
left: auto;
}
.wpmf-contextmenu .color-wrapper {
width: 240px;
}
.wpmf-contextmenu .color-wrapper .color {
float: left;
margin: 5px;
height: 30px;
width: 30px;
position: relative;
}
.wpmf-contextmenu .color-wrapper .color.custom_color {
margin: 0;
}
.wpmf-contextmenu .color-wrapper .color .color_check {
color: #fff !important;
font-size: 30px !important;
left: 0 !important;
}
.wpmf-contextmenu .color-wrapper .color .color_uncheck {
color: #eee !important;
font-size: 30px !important;
left: 0 !important;
}
.wpmf-contextmenu .colorsub {
padding: 10px !important;
min-width: 236px !important;
}
.wpmf-dialog-container #positive {
color: #fff !important;
font-weight: bold !important;
background: #4285f4 !important;
}
.wpmf-dialog-container #negative {
font-weight: bold !important;
color: #656565 !important;
margin-right: 5px !important;
}
.custom_color_wrap {
width: 240px;
float: left;
}
.wp-color-folder {
float: left;
height: 30px;
vertical-align: middle;
width: 210px;
margin: 0;
}
.wp-color-folder::placeholder {
opacity: 0.6;
font-size: 12px;
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title="Homepage">Homepage</a></li><li class="item-cat item-cat-84"><a class="bread-cat bread-cat-84 bread-cat-Logística / Transporte" href="http://blog.encaminhei.com/category/logistica-transporte/amp/" title="Logística / Transporte">Logística / Transporte</a></li></ul></div> <div class="amp-category"> <span>Categories: </span> <span class="amp-cat amp-cat-84 "><a href="http://blog.encaminhei.com/category/logistica-transporte/amp/" title="Logística / Transporte">Logística / Transporte</a></span> </div> <h2 class="amp-post-title">A estratégia perfeita para pagar menos no frete e vender mais</h2> </div> <div class="sf-img"> <figure class="amp-featured-image "> <amp-img src="http://blog.encaminhei.com/wp-content/uploads/2020/10/A-estratégia-perfeita-para-pagar-menos-no-frete-e-vender-mais.png" srcset="http://blog.encaminhei.com/wp-content/uploads/2020/10/A-estratégia-perfeita-para-pagar-menos-no-frete-e-vender-mais.png 848w, http://blog.encaminhei.com/wp-content/uploads/2020/10/A-estratégia-perfeita-para-pagar-menos-no-frete-e-vender-mais-300x140.png 300w, http://blog.encaminhei.com/wp-content/uploads/2020/10/A-estratégia-perfeita-para-pagar-menos-no-frete-e-vender-mais-768x360.png 768w, http://blog.encaminhei.com/wp-content/uploads/2020/10/A-estratégia-perfeita-para-pagar-menos-no-frete-e-vender-mais-30x14.png 30w" width="848" height="397" layout=responsive alt="A estratégia perfeita para pagar menos no frete e vender mais"><amp-img fallback src="http://blog.encaminhei.com/wp-content/plugins/accelerated-mobile-pages/images/SD-default-image.png" srcset="http://blog.encaminhei.com/wp-content/plugins/accelerated-mobile-pages/images/SD-default-image.png 848w, http://blog.encaminhei.com/wp-content/uploads/2020/10/A-estratégia-perfeita-para-pagar-menos-no-frete-e-vender-mais-300x140.png 300w, http://blog.encaminhei.com/wp-content/uploads/2020/10/A-estratégia-perfeita-para-pagar-menos-no-frete-e-vender-mais-768x360.png 768w, http://blog.encaminhei.com/wp-content/uploads/2020/10/A-estratégia-perfeita-para-pagar-menos-no-frete-e-vender-mais-30x14.png 30w" width="848" height="397" layout=responsive alt="A estratégia perfeita para pagar menos no frete e vender mais"></amp-img></amp-img> </figure> </div> <div class="sp-cnt"> <div class="cntr"> <div class="sp-rl"> <div class="sp-rt"> <div class="cntn-wrp artl-cnt"> <p>O <a href="http://blog.encaminhei.com/logistica-transporte/logistica-de-fretes-2/">frete</a> é uma das principais preocupações de lojistas que possuem seu comércio virtual. A preocupação, geralmente, baseia-se em dois pontos: a perca de um cliente ou desistência da compra e também o valor que será pago pelo frete.</p> <p>Existem muitas questões a respeito da cobrança de um serviço de transporte que ainda geram dúvidas entre gestores e empreendedores. O <a href="http://blog.encaminhei.com/logistica-transporte/logistica-de-fretes-2/">frete</a> é um ponto crucial no e-commerce, tendo em vista que também forma parte da experiência de compra do consumidor em uma loja virtual. De nada adianta ter uma loa com um design atraente, com o processo de mais simples e eficiente se, em contrapartida, o cliente não pode receber seu produto em sua casa ou recebê-lo fora do prazo. Com certeza isso irá gerar um estresse desnecessário e, consequentemente, um desinteresse por parte do cliente.</p> <p>Uma grande parcela de consumidores abandona o carrinho por conta do alto valor do frete. Sendo assim, é possível dizer que o valor da entrega, informado na hora de finalizar a compra, possui um peso grande na decisão de concluir a aquisição ou procurar outros sites. Desse modo, o melhor a se fazer é buscar meio de economizar com esse processo e melhorar os resultados, tanto nas vendas como no setor financeiro de sua loja virtual.</p> <p>A seguir conheceremos, então, algumas dicas para pagar menos no <a href="http://blog.encaminhei.com/logistica-transporte/logistica-de-fretes/">frete</a> e também para vender mais em seu e-commerce.</p> <h4>1 – Seja parceiro das transportadoras</h4> <p>Transformar um fornecedor em parceiro pode trazer inúmeros benefícios, por exemplo, a maior abertura para negociar valores, maior agilidade na entrega das encomendas, a possibilidade de controlar o estoque e ainda contribui na flexibilização do relacionamento entre empresa e fornecedor. No último caso, as vantagens são realmente significativas. Isso porque controlar o estoque a partir do espaço do fornecedor reduz, sobremaneira, o investimento em produtos de custo alto e giro baixo, por exemplo. Com isso é possível ganhar pontos na administração e na manutenção do estoque, tendo em vista que o produto só é adquirido após a compra efetuada no site.</p> <p>Contrate transportadoras de confiança. Avalie, primeiramente, a reputação e alguns outros critérios a serem considerados na contratação de empresas que fornecem o serviço de transporte. Avalie:</p> <p>• Prazos;</p> <p>• Tradição e experiência no mercado;</p> <p>• Condições de pagamentos;</p> <p>• Tecnologia.</p> <p>Feche acordos na hora de fazer o contrato, estabelecendo multas em caso de descumprimento. Mesmo que o cliente seja prejudicado, essa é uma maneira de o e-commerce se resguardar de prejuízos financeiros.</p> <h4>2 – Tenha várias opções de frete</h4> <figure class="wp-block-image size-large"><amp-img src="http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-c%C3%A1lculo-do-frete-pelos-Correios-est%C3%A1-correto.png" alt="" class="wp-image-1074 amp-wp-enforced-sizes" srcset="http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-cálculo-do-frete-pelos-Correios-está-correto.png 880w, http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-cálculo-do-frete-pelos-Correios-está-correto-300x141.png 300w, http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-cálculo-do-frete-pelos-Correios-está-correto-768x362.png 768w, http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-cálculo-do-frete-pelos-Correios-está-correto-30x14.png 30w" width="880" height="415" layout="intrinsic"><amp-img fallback src="http://blog.encaminhei.com/wp-content/plugins/accelerated-mobile-pages/images/SD-default-image.png" alt="" class="wp-image-1074 amp-wp-enforced-sizes" srcset="http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-cálculo-do-frete-pelos-Correios-está-correto.png 880w, http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-cálculo-do-frete-pelos-Correios-está-correto-300x141.png 300w, http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-cálculo-do-frete-pelos-Correios-está-correto-768x362.png 768w, http://blog.encaminhei.com/wp-content/uploads/2020/03/Como-saber-se-o-cálculo-do-frete-pelos-Correios-está-correto-30x14.png 30w" width="880" height="415" layout="intrinsic"></amp-img></amp-img></figure> <p>Essa é uma das dicas mais importantes. É uma excelente estratégia para melhorar os preços. Incluindo diversas opções de cotação é possível aumentar o poder de barganha, permitindo um leque maior de opções na hora de negociar o <a href="http://blog.encaminhei.com/logistica-transporte/logistica-de-fretes/">frete</a>.</p> <p>Possuir uma loja virtual que oferece opções ao cliente faz com que o consumidor se sinta melhor atendido, o que o incentiva a realizar, de fato, a compra, impedindo a desistência. É possível encontrar diferentes tipos de fretes. Citaremos três deles a seguir:</p> <p>• <strong>Frete normal:</strong> nesse caso, tanto o prazo estimado, quanto o valor praticado estão dentro da média oferecida pelo mercado. Enquanto o preço é um pouco maior que o frete econômico, o prazo, no entanto, é menor. Essa é uma das opções mais buscadas pelos clientes, justamente por conta de os dois fatores serem classificados dentro do que se qualifica como satisfatório no que diz respeito a custo benefício;</p> <p>• <strong>Frete econômico: </strong>A loja virtual oferece um valor mais baixo, buscando atender os clientes que preferem pagar menos pelo frete e não têm pressa para ter em mãos seus pedidos — já que é praticamente impossível conciliar agilidade e baixo custo;</p> <p>• <strong>Frete grátis: </strong>esse tipo de <a href="http://blog.encaminhei.com/logistica-transporte/logistica-de-fretes/">frete</a> é a opção que pode ser considerada como oportunidade para o lojista. Isso porque é possível traçar diferentes estratégias para implementar o frete grátis. Podemos utilizar como exemplo:</p> <p>– Oferecer frete grátis a partir de um determinado valor de compra, o que costuma ser extremamente vantajoso quando o cliente adquire uma série de produtos. Isso porque é possível obter um lucro real em cima de cada peça. O frete acaba saindo, desse modo, como um brinde ou mimo, como preferir chamar, para o cliente;</p> <p>– Oferecer frete grátis durante um período determinado, aproveitando épocas de baixa demanda pode ser uma ótima saída;</p> <p>– Frete grátis para locais próximos à sede da empresa.</p> <h4>3 – Fidelização de clientes</h4> <p>Há consumidores que buscam lojas com frete grátis para fazer suas compras. Ao promover a isenção, você conquista esses clientes, que podem se tornar compradores frequentes. É verdade que a pessoa pode não se lembrar onde compra cada produto, mas com certeza se lembra quais lojas ofereceram entrega grátis ou algum outro benefício. Promover frete grátis para consumidores que compram sempre na sua loja é uma maneira de fazê-los se sentirem importantes, consequentemente <a href="http://blog.encaminhei.com/negocios/descubra-como-aumentar-suas-vendas-em-tempos-de-quarentena/">gerando mais vendas</a>.</p> <p>Gostou das dicas? Nos conte o que achou e quais foram os resultados obtidos! Tenha certeza que estas serão dicas muito importantes na hora de pagar menos pelo frete e também para vender mais!</p> <amp-carousel width="600" height="480" type="slides" layout="responsive" class="collapsible-captions" id="carousel-with-carousel-preview-76"><figure><div class="ampforwp-gallery-item amp-carousel-container"><amp-img src="http://blog.encaminhei.com/wp-content/uploads/2019/12/Reduza-custos-com-a-maior-plataforma-de-fretes.jpg" width="780" height="271" layout="fill" class="amp-carousel-img" on="tap:gallery-lightbox" role="button" tabindex="0"><amp-img fallback src="http://blog.encaminhei.com/wp-content/plugins/accelerated-mobile-pages/images/SD-default-image.png" width="780" height="271" layout="fill" class="amp-carousel-img" on="tap:gallery-lightbox" role="button" tabindex="0"></amp-img></amp-img></div><figcaption on="tap:AMP.setState({expanded: !expanded})" tabindex="0" role="button"><a 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